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Cookie Policy

Last updated: November 22, 2024

1. Introduction

Rira Technologies ("we," "us," "our," or "Company") uses cookies and similar tracking technologies on our website to enhance your browsing experience, understand how you use our services, and personalize content and advertisements.

This Cookie Policy explains what cookies are, the types of cookies we use, how we use them, and your options for managing your cookie preferences. By using our website, you consent to our use of cookies in accordance with this policy.

2. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They contain information about your browsing activity and preferences. Each cookie is unique to your web browser and contains a string of characters.

When you return to a website, cookies allow the site to recognize your device and recall information about your previous visits. Cookies do not contain executable code and cannot directly harm your computer or device.

3. Types of Cookies We Use

3.1 Essential Cookies

These cookies are necessary for the proper functioning of our website. They enable basic functions such as:

  • Maintaining your session and authentication
  • Remembering your login information
  • Processing transactions and payments securely
  • Ensuring website security and preventing fraud

Cannot be disabled: These cookies cannot be disabled without affecting website functionality.

3.2 Performance Cookies

These cookies help us understand how visitors interact with our website and collect information about site performance and usage. They allow us to:

  • Analyze website traffic and user behavior patterns
  • Identify technical issues and improve website performance
  • Monitor server response times and error rates
  • Test new features and optimize user experience

Tools used: Google Analytics, Hotjar, and similar analytics platforms.

3.3 Functional Cookies

These cookies enhance the functionality of our website by remembering your preferences and settings. They enable:

  • Storing your language and regional preferences
  • Remembering your browsing history and favorites
  • Personalizing content based on your interests
  • Preserving form data and user-specific settings

3.4 Marketing and Advertising Cookies

These cookies are used to display relevant advertisements and track marketing campaign effectiveness. They allow us to:

  • Deliver targeted advertisements based on your interests
  • Track the effectiveness of advertising campaigns
  • Measure conversion rates and return on investment
  • Retarget users who have shown interest in our services

Tools used: Google Ads, Facebook Pixel, LinkedIn Ads, and other advertising networks.

4. Third-Party Cookies

We work with trusted third-party service providers who may set their own cookies on our website. These third-party cookies may be used for:

  • Analytics: Google Analytics collects data about how users interact with our website
  • Social Media: Facebook, Twitter, and LinkedIn may place cookies to track social sharing
  • Advertising: Ad networks place cookies to display relevant advertisements
  • Customer Support: Chat tools and support platforms may use cookies for communication

We are not responsible for the privacy practices of third-party service providers. We encourage you to review their privacy policies and cookie policies.

5. How Long Are Cookies Stored?

Cookies have different expiration periods depending on their purpose:

Session Cookies: Deleted when you close your browser. Used for temporary information storage.

Persistent Cookies: Remain on your device until they expire or are manually deleted. Typically expire between 1 month to 2 years depending on the cookie type.

Analytics Cookies: Generally stored for 13-26 months to track long-term website performance and user trends.

6. Your Cookie Choices and Control

You have several options to control and manage cookies on our website and across the internet:

6.1 Browser Settings

Most web browsers allow you to control cookies through your browser settings. You can typically:

  • View what cookies have been set on your device
  • Delete existing cookies
  • Block cookies from specific websites
  • Disable cookies entirely

Note: Disabling essential cookies may affect website functionality and your user experience.

6.2 Cookie Consent Banner

When you visit our website, we display a cookie consent banner. You can accept all cookies or customize your preferences to accept only certain types of cookies. You can update your cookie preferences at any time.

6.3 Opt-Out Options

  • Google Analytics: Download and install the Google Analytics Opt-out Browser Add-on
  • Advertising: Visit the Network Advertising Initiative (NAI) or Digital Advertising Alliance (DAA) for opt-out options
  • Do Not Track: Enable the "Do Not Track" feature in your browser

7. Updates to Cookie Usage

We may update our cookie practices and this Cookie Policy to reflect changes in technology, legal requirements, or operational needs. We will notify you of any material changes by updating the "Last Updated" date and posting the revised policy on our website.

Your continued use of our website following any changes constitutes your acceptance of the updated Cookie Policy and any new cookie practices described therein.

8. Privacy and Security

Information collected through cookies is subject to our Privacy Policy. We implement appropriate security measures to protect cookie data from unauthorized access, alteration, or disclosure.

For more information about how we collect, use, and protect your personal information, please refer to our Privacy Policy. Cookies do not contain sensitive financial information or passwords, and we never store such data in cookies.

9. International Compliance

Our cookie practices comply with international privacy regulations, including:

  • GDPR (EU): We obtain consent before placing non-essential cookies
  • CCPA (California): We respect users' rights to know, delete, and opt-out
  • ePrivacy Regulations: We comply with electronic privacy directives in various countries

10. Contact Us

If you have questions, concerns, or requests regarding this Cookie Policy or our cookie practices, please contact us at:

Email: privacy@rira-technologies.com

Phone: +251 913 020 845 | +251 943 413 849

Address: Addis Ababa, Ethiopia

© 2025 Rira Technologies. All rights reserved.